Vocational Diploma in Digital Marketing

Course:- Vocational Diploma in Digital Marketing

Affiliation:- Accredited by Ministry of Higher Education Research and Innovation and the Chartered Institute of Marketing, United Kingdom

Admission Criteria:- 12th Grade Completed with 50% marks aggregate

Certification:-

  • Diploma in Digital Marketing approved by MoHERI
  • CIM Level 6 Diploma in Digital Marketing

6 Semesters
Duration: 3 Years

Polyglot has exhibited academic excellence with modern teaching philosophies since 1975 and in the past we have delivered, developed and initiated quality international programmes with same standards and proved excellence in introducing new trainings in building our local workforce through.

We have been actively involved with MoHERI, Long Term and Short term National Funded Programmes, Oil & Gas Trainings and other Technical Trainings and affiliated with number of foreign universities and globally recognised authorized training.

Programme Overview:

The diploma in digital marketing will equip the students with the knowledge, skills and understanding to support decision making in digital context at an operational level and carry out professional and successful professional role within the workplace.

Global Learning Hours:- 3600 Hours

Course Structure

  1. Foundation Studies (2 Semester) Mandatory Modules
      1. English
      2. Mathematics
      3. Science
      4. Health & Safety (Basic)
      5. Work Ethics
      6. Study Skills
  2. 1st year Specialisation in Digital Marketing Basic (2 Semester) with Level 3 NVQ from Chartered Institute of Marketing, UK and Core study in
    1. Basic Marketing & Digital Marketing
    2. Marketing Principles and Techniques
    3. Campaign Planning and Digital Execution
    4. Digital Optimisation
    5. Graphic Designing
    6. Web Designing
  3. 2nd year Specialisation In Higher Order Digital Marketing (2 Semester) consisting of Level 4 & 6 NVQ from Chartered Institute of Marketing, UK and Core study in
    1. Professional Digital Business Acumen
    2. Applied Marketing
    3. Planning Campaign
    4. Digital Marketing Techniques
    5. Marketing and Digital Strategy
    6. The Digital Customer Experience